Privacy Policy

AppCard Inc. Privacy Policy

This Privacy Policy is designed to inform users of the policies and procedures of AppCard Inc. (“AppCard”, “we”, “our” or “us”) on the collection, use and disclosure of your information on www.appcard.com (the “Website”) and the services, features, content or applications we offer through our products (including, without limitation, the AppCard Credit Card and AppCard Smart Card) directly to you (collectively with the Website, Transceiver, Plastic Card, Smartphone App (each as defined below) and the features defined below, the “Service”). We receive information about you from various sources, including: (i) through your user account including when you register for the Website and/or the Service (your “Account”); (ii) your use of the Services through the AppCard transceiver and/or Merchant point-of-sale integrated platforms (“Transceiver”) and/or any mobile application powered by or provided by AppCard (“Smartphone App”) and/or AppCard plastic card (“Plastic Card”); and (iii) when you engage in loyalty programs (“Programs”) offered by AppCard merchant partners (each a “Merchant”) in connection with the Service, and/or (iv) from third party websites and services. When you use the Service, you are consenting to the collection, transfer, manipulation, storage, disclosure and other uses of your information as described in this Privacy Policy. BY ACCESSING OR USING THE SERVICE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTAND AND AGREE TO BE BOUND BY THIS PRIVACY POLICY AND OUR WEBSITE TERMS OF SERVICE. IF YOU DO NOT AGREE TO THESE TERMS, DO NOT USE THE SERVICE.

Important AppCard Privacy Guideline

At AppCard we recognize the importance of your personal privacy. Except as disclosed in this Privacy Policy or as otherwise authorized by you, we will never share your email address, telephone number, or mailing address with a third party for their marketing purposes.

What information do we collect?

The information we gather enables us to personalize, improve and continue to operate the Services. In connection with certain aspects of the Services, we may request, collect and/or display some of your Personal Information (as defined below). We collect the following types of information from our users:

Personal Information: AppCard collects some Personal Information (as defined below) in connection with the Services. When you sign up to create an Account, swipe your Plastic Card, use your SmartPhone App, sign in using the Social Media Connections (as defined below) and/or the Website, provide your phone number or other information at a Merchant location, redeem cash-backs or other rewards with AppCard or otherwise engage in a Program, submit content to AppCard, complete a survey, send us feedback, request information about the Services, apply for a job or signup for special offers from third parties, AppCard may collect personally identifiable information from you or receive such information from a Merchant, including, for example, your email address, first and last name, mailing address, telephone number, and other information that personally identifies you (collectively, “Personal Information”). You do not have to provide Personal Information to AppCard, but you may not be able to take advantage of some or all the features of the Services if you do not. You acknowledge that this information may be personal to you, and by creating an account on the Services and providing Personal Information to us and or the Merchant, you allow us (and others to the extent permitted under this Privacy Policy) to use your Personal Information in the manner set forth under this Privacy Policy. We may use your contact information to send you information about our Services. You may unsubscribe from our marketing messages through your Account settings, although we, nonetheless, reserve the right to contact you when we believe it is necessary, such as for Account recovery purposes.

Tracking Information and other Information: AppCard, Merchants and our third party service providers may use tracking technologies, such as cookies, web beacons, pixel tags and clear GIFs (and similar technologies that work on the Smartphone App), to collect data related to usage of the Services, the Programs, and web and email marketing conducted by or on behalf of AppCard for the particular Merchant(s) you interact with. Such data may include, without limitation, the region where your device is located, geo-IP data, the address of the websites you visited before and after you visited the Services, the type of browser you are using, your Internet Protocol (IP) address, what pages in the Services you visit and what links you clicked on (collectively, “Tracking Information”). In order to collect Tracking Information and to make your use of the Services more efficient, we may store cookies on your computer. AppCard, Merchants and our third party contractors who are engaged to provide services on behalf of AppCard (“Contractors”) may also use tracking technologies that are placed on websites, on the Services or in email communications to collect information about actions that users take when they interact with the Services or such email communications. We may use the Tracking Information and other information (as defined below) for the purposes described in this Privacy Policy, such as to serve targeted advertising content to you about products and offers related to the particular Merchant(s) you interact with. However, some Tracking Information may include data, such as IP address data or the identifiers associated with your device that are unique to your computer or device (e.g., IDFA for iOS and Android ID for Android). You may be able to modify your browser or device settings to alter which tracking technologies are permitted when you use the Services, but this may affect the performance of the Services. Please be advised that certain third parties that are beyond the scope of this Privacy Policy, such as advertisers, may collect Tracking Information in connection with the Services. AppCard is not responsible for the acts or omissions of such third parties.

In addition to Tracking Information, we may also have access to certain other types information. For example, when you use or register for the Services, you may provide or we may through Merchants or otherwise have access to, non-sensitive demographic information, date of birth, purchase history, store visits, lifestyle, preferences and interests, the offers you view and redeem, your use of the Services, interactions with Merchants, business partners, and service providers and other categories of information that do not specifically identify you.

Interest-Based Advertising for Merchants: We may ourselves, or with third party service providers, use information we collect in connection with services we provide Merchants and you to deliver targeted advertising to you about the Merchant(s) you interact with about products such Merchants offer and that may be of interest to you. Cookies and other similar technologies described above may be used in this process. For example, if you are searching for information on or have purchased a particular product with a particular Merchant we or our service provider may cause an advertisement to appear for you about additional products offered by that Merchant on other websites or applications you view with information on that product.

We also may engage in “interest-based advertising” based on anonymous or de-identified information. To be clear, de-identified information may include hashed email addresses or other unique identifiers that no longer personally identify you. If we use such technology, we and our service provider know your interests, but do not personally identify you in connection with the delivery of that specific ad. We believe that such advertising is helpful because you will see advertisements that are relevant to your interests.

If you would like to opt-out of these interest-based advertisements, please follow the opt-out process described below under the “Opt-Out Process” Section below

Contest and Sweepstakes: We may, from time to time, offer surveys, contests, sweepstakes, or other promotions through our Website, Merchant websites, or through our other forms of communications with you (collectively, the “Promotions”). Participating in our Promotions is completely voluntary. Information requested for entry may include personal contact information such as your name, address, date of birth, phone number, email address username, and similar details. We use the information you provide to administer our Promotions and otherwise in accordance with this Privacy Policy. We may also, unless prohibited by the applicable Promotion’s rules or law, use the information provided to communicate with you, or other people you select, about our Services. We may share this information with our affiliates, Merchants, and other organizations or service providers in line with this Privacy Policy and the rules for the Promotion.

Sensitive Personal Information: Only where you apply for an AppCard Credit Card or AppCard Smart Card, we will collect your Social Security Number, financial information and/or other government identification through the applicable AppCard Credit Card or AppCard Smart Card application. Some data protection laws consider this “Sensitive Personal Information”. We will only use your Sensitive Personal Information as necessary to allow you to apply for the AppCard Credit Card and AppCard Smart Card, as directed by you or for the performance of our agreement with you (and as reasonably expected in our performance), as required by applicable law, or with your consent. As noted in the AppCard Perks & Payment Cards section below, our banking partners collect the information you submit through the application forms, subject to their privacy notices (linked to below in the AppCard Perks & Payment Cards section below). By submitting an application, you hereby direct us to transmit all such information to the applicable banking partners noted below.

AppCard usage of the Information received/collected

Personal Information: We will use your Personal Information as described below:

  • To operate and deliver the Services to you;
  • To facilitate your application to and use of the AppCard Credit Card and AppCard Smart Card as set forth in the “AppCard Perks & Payment Cards” section set forth below
  • To allow Merchants to accept AppCard as a Program identifier and to otherwise participate in and benefit from the Services;
  • To allow you to redeem rewards,
  • To deliver Program and Promotions information to you (as applicable),
  • To market the Services and other products or services (including Merchant products or services) that may be of interest to you,
  • To improve our products and services, and for the internal operational and administrative purposes of the Services,
    To investigate suspected fraud, harassment or otherwise enforce compliance with our Terms of Use and applicable law (e.g., developing tools and algorithms that help us prevent violations),
  • To send you system alert messages including, for example, to inform you of temporary or permanent changes to our Services, planned outages, new features, version updates, releases, abuse warnings, and changes to our Privacy Policy.

Please note that if you specifically consent to additional uses of your Personal Information, either at the time the Personal Information is collected from you or through some other form of consent from you or notification to you, we may use your Personal Information in a manner consistent with that consent. Finally, we reserve the right to supplement your personal information with information we gather from other sources which may include information we gather from online and offline sources.

AppCard Perks & Payment Cards:

Through our AppCard Perks rewards program, you may have the ability to create a rewards account with us, through which you may be able to earn and redeem discounts. Please see our AppCard Perks Terms and Conditions. Through the AppCard Perks rewards program and the account associated therewith, we and our partners may collect the categories of information described above in the “What Information do we collect?” Section of this Privacy Policy above (for example, your Personal Information and contact information associated with your AppCard Perks account).

The AppCard Perks rewards program may provide you the opportunity to apply for AppCard Credit Cards and AppCard Smart Cards. Your application for and use of any AppCard Credit Card or AppCard Smart Card is subject to additional terms and conditions (Smart Card Terms & Credit Card Terms). An AppCard Perks rewards program account is required for you to be eligible to apply for an AppCard Credit Card or AppCard Smart Card, you hereby authorize us to create an AppCard Perks rewards program account using the contact information you provide on an AppCard Credit Card or AppCard Smart Card application. If you already have an AppCard Perks account, we may use the contact information associated with such account to populate an AppCard Credit Card or AppCard Smart Card application once you begin the applicable application process.

Please note that any account and contact information you provide on an AppCard Credit Card or AppCard Smart Card application will also be provided to our issuing bank partners and their service providers (which includes TAB Bank) and their service providers. Please see TAB Bank’s privacy notice here for more information.

Aggregate Information: We will also use Personal Information and Tracking Information, and other information (including by combining information from online and offline third party sources) to create aggregated data for analytical and other purposes. This aggregate statistical information does not contain any information in a form that specifically identifies you. It is used in a variety of ways, including to allow us to understand our customer base and to better serve our market.

Tracking Information and Other Information: AppCard may use Tracking Information and other information in connection with the Services, including: to administer the Services, to understand how well our Services is working, to market the Services and other products and services (including the products and services of Merchants that may be in your area), to serve targeted advertising content to you (as described under the “Interest-Based Advertising” section above), to develop aggregate, statistical information on usage of the Services and to generally improve the Services. For example, this information allows us to determine which features visitors like best to help us improve our Services, personalize your user experience, target marketing efforts, and measure overall effectiveness.

Email Communications: If you create an account and provide your email address, we will send you administrative and promotional emails. If you wish to opt out of promotional emails, you may do so by following the “unsubscribe” instructions in the email, or by editing your account settings. All users receive administrative emails. If you wish to opt out of administrative emails, you must delete your account entirely and cease use of the Services.

Text Message/SMS Communications: If you create an account and provide your telephone number, we may send you administrative text messages. If you opt in to receive promotional text messages we may also send you promotional text messages. If you wish to opt out of such text messages, you may do so by following the “opt-out” instructions in the text message, or by editing your account settings.

Push Notifications: Like many mobile applications, if you have not opted out of receiving push notifications, we may from time to time send you promotional push notifications under certain circumstances. If you wish to opt out of these notifications, you can change the settings on your mobile device.

What information do we share with third parties?

Personal Information: AppCard may disclose your Personal Information to third parties in the following circumstances and other circumstances described in this Privacy Policy:

For the Services: If you use the Services, we may disclose your Personal Information to the associated Merchants (e.g., Merchants associated with the Programs you join) to facilitate the operation of the Programs and for other purposes dictated by the Merchant, including marketing the products and services of the Merchant (as described under the “Interest-Based Advertising” section above);

Contractors and Service Providers: To contractors and service providers who are performing marketing/advertising services, sending emails, push notifications, or SMS or other messages on our behalf, delivering goods, administering promotions, analyzing data and usage of the Services, processing credit card payments, operating the Services or providing support and maintenance services for the Services, or providing customer service. We use reasonable efforts to enter into agreements with all Contractors that require Contractors to use any unaggregated Personal Information they receive only to perform services for us; and 3. when we have your consent to otherwise share the information.

Merchants: To merchants who you interact with using the Services. In order to facilitate and provide the Services with you (e.g., your use of your loyalty program account at a merchant location), we will provide your personal information (including, for example, your loyalty account identification) in order to facilitate your use and access to the Services. By using the Services to interact with the third-party merchants, you hereby direct us to share your personal information with such third-party merchants.

Card Issuing Bank: We may share the information we collect with our banking partner, TAB Bank (and their respective service providers), which issues the AppCard Credit Card and AppCard Smart Card and their service providers. See the “AppCard Perks & Payment Cards” section above for more information.

Tracking Information and Other Information: We may disclose Tracking Information and other information to third party advertisers and advertising agencies, Merchants, Contractors, and other parties in order for AppCard and such third parties to analyze the performance of the Services and the behavior of users, to operate and improve the Services, to serve targeted advertising content to users (as described under the “Interest-Based Advertising” section above), and to target offers to users through the Services related to your interactions with the specific Merchants you choose to interact with. We may also disclose, use or publish this information for other business purposes such as promoting the Services.

Aggregate Information: Because the aggregate information we collect does not specifically identify you, it may be shared with any number of parties. For example, we may disclose anonymous, aggregated information to third parties such as potential business partners, Merchants, advertisers, and funding sources, in order to describe our business and operations. To the extent we create de-identified and/or aggregate personal information, we take reasonable measures designed to maintain such information in de-identified and/or aggregate form. Once de-identified or aggregated, we will not attempt to re-identify the data (other than to confirm our de-identification and aggregation processes worked).

Network Operators: Use of the Services may involve use of the services of third party telecommunications carriers and service providers (such as the services of the carrier that provides cell phone service to you). Such carriers and service providers are not AppCard’s contractors, and any information that a carrier collects in connection with your use of the Services is not subject to this Privacy Policy. AppCard is not responsible for the acts or omissions of telecommunications carriers or service providers.

Additional Disclosures: Notwithstanding anything to the contrary in this Privacy Policy, AppCard reserves the right to use or disclose Personal Information and any other information AppCard collects in connection with the Services (a) to any successor to AppCard’s business, including as a result of any merger, acquisition, asset sale or similar transaction, (b) to any corporate affiliate of AppCard whose privacy practices are substantially similar to ours, (c) to any law enforcement, judicial authority, or governmental or regulatory authority, to the extent required by law or legal process, or (d) if in AppCard’s reasonable discretion, such use or disclosure is necessary to enforce or protect AppCard’s legal rights or to protect third parties.

Protection for Children of Age under 16:

AppCard does not knowingly collect or maintain Personal Information from persons under 16 years of age, and no part of the Services is directed at persons under 16. If you are under 16 years of age, then you may not use the Services. If AppCard learns that Personal Information of persons less than 16 years of age has been collected without verifiable parental consent, then AppCard will take the appropriate steps to delete this information. To make such a request, please contact us at support@appcard.com

Is Information About Me Secure?

Personal Information you provide to us should be relevant to the purposes for which it is to be used, and, to the extent necessary for those purposes should be accurate, complete, and up to date.

We have implemented reasonable and appropriate administrative, technical, physical, and organizational security measures designed to help protect against the unauthorized access, unauthorized disclosure, loss, theft, misuse, and alteration of information under our control. However, we do not and cannot guarantee that unauthorized access, unauthorized disclosure, loss, theft, misuse, and alteration of information will not occur. We do not publish all of our security measures online because this may reduce the effectiveness of our security measures. The storage and communication of information can never be completely secure.

If you become aware of any breach of the Services’ security or of this Privacy Policy, please notify us at [email address] immediately.

How Long Do We Retain Your Information?

We will retain your information for as long as your account or inquiry is active or as needed to provide you with the Services and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your Personal Information, we may continue to retain and use aggregate or anonymous data previously collected and/or anonymize or aggregate your Personal Information. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties. If you wish to cancel your account or request that we no longer use your information to provide you the Services, please contact us at support@appcard.com.

What Information of Mine Can I Access?

If you are a registered user, you can access your Personal Information and certain other information associated with your Account by logging into the Services. Registered and unregistered users can access and delete cookies through their web browser settings.

How Can I Delete My Account?

Should you ever decide to delete your Account, you may do so by emailing support@appcard.com. If you terminate your Account, any association between your Account and information we store will no longer be accessible through your Account, although we may retain archival copies of your Account information in a manner consistent with our retention policy described above. Please note that we are not responsible for removing your Personal Information from the lists of any third party who has previously been provided your information in accordance with this Privacy Policy or your consent, such as a Merchant. You should contact such third parties directly. In addition, opt-outs on mobile devices may be device specific and we cannot at this time guarantee the success of such opt-outs due to device limitations. Any public activity on your Account prior to deletion will remain stored on our servers and will remain accessible to the public.

Opt-Out Process:

If you do not want your Personal Information shared with any third party who may use such information for direct marketing purposes, then you may opt out of such disclosures by sending an email to us at support@appcard.com. Please note that if you opt out in this manner, certain aspects of the Services may no longer be available to you.

Email Communications. As noted above, if you wish to opt out of promotional emails, you may do so by following the “unsubscribe” instructions in the email, or by editing your account settings. All users receive administrative emails. If you wish to opt out of administrative emails, you must delete your account entirely and cease use of the Services.

Text Messages/SMS Messages. As noted above, if you create an account and provide your telephone number, we may send you administrative text messages. If you opt in to receive promotional text messages we may also send you promotional text messages. If you wish to opt out of such text messages, you may do so by following the “opt-out” instructions in the text message, or by editing your account settings.

Tracking Technologies. You may opt out of or restrict the placement and/or use of tracking technologies on your device or remove them from your browser by adjusting your browser or device settings. Please note that cookie-based opt-outs are not effective on many mobile applications. However, on many mobile devices, application users may opt out of certain mobile ads via their device settings. For example, the “Privacy” settings of an iOS device will allow you to “Limit Ad Tracking” and reset your mobile device’s “Advertising Identifier.” Please refer to instructions provided by the manufacturer of your device to learn how to adjust your mobile device settings.

You may also adjust the settings on your mobile device to allow or restrict the sharing of location information. For example, the “location” permissions on your mobile device may allow you to elect whether to never share location information with AppCard, to share location information only while you are using the Smartphone App (e.g., to help you find nearby offers), or always share location information even if you are not using the Smartphone App. If you elect to not share your location information, you may be unable to access some features of our Services that are designed for mobile devices. Also, in the event that you prevent the sharing of location information, we may still estimate your general location based on the IP address you use to access our Services.

Interest Based Advertising. The online advertising industry also provides websites from which you may opt out of receiving targeted ads/interest-based advertising from us and our data partners and our other advertising partners that participate in self-regulatory programs. We endeavor to comply with the DAA’s Self-Regulatory Principles for Online Behavioral Advertising. The DAA’s opt out tool can be found at http://www.aboutads.info/choices/. The Network Advertising Initiative’s (NAI)_opt out tool can be found at http://www.networkadvertising.org/choices/.

To be clear, the opt-out from targeted ads must be performed on each device and browser that you wish to have opted-out. For example, if you have opted out on your computer browser, that opt-out will not be effective on your mobile device. You must separately opt out on each device.

Push Notifications. Like many mobile applications, if you have not opted out of receiving push notifications, we may from time to time send you promotional push notifications under certain circumstances. If you wish to opt out of these notifications, you can change the settings on your mobile device.

Do Not Track: Please note that we do not respond to or honor “do not track” (a/k/a/ DNT) signals or similar mechanisms transmitted by web browsers.

Social Network Features and Connections: If you use features on or associated with the Services that interface with or otherwise interact with social network sites like Facebook and Twitter (“Social Network Connections”), you grant AppCard permission to access all of the elements of your social network profile information that you have made available to be shared and you consent to our use and disclosure of such information and any other information obtained from Social Network Connections, including in combination with any other information you may have provided to us in connection with the Services, in accordance with this Privacy Policy. Please refer to the privacy settings of the social media platform or application to determine how you may adjust our permissions and manage the interactivity between AppCard and your social media account. Please note that we do not control such Social Network Connections and are not liable for the manner in which they operate. While we may provide you with the ability to use such Social Network Connections in connection with the Services, we are doing so merely as an accommodation and, like you, are relying upon those third party services to operate properly and fairly.

Communications with Us or Through the Services: Any communication or material you transmit to us by email or otherwise, including any data, questions, comments, suggestions, or the like is, and will be treated as, nonconfidential and nonproprietary. Except to the extent expressly covered by this policy, anything you transmit or post may be used by us for any purpose, including but not limited to, reproduction, disclosure, transmission, publication, broadcast and posting. Furthermore, you expressly agree that we are free to use any ideas, concepts, know-how, or techniques contained in any communication you send to us without compensation and for any purpose whatsoever, including but not limited to, developing, manufacturing and marketing products and services using such information.

You should be aware that Personal Information which you voluntarily include and transmit online in a publicly accessible blog, chat room, social media platform or otherwise online, or that you share in an open forum such as an in-person panel or survey, may be viewed and used by anyone without restriction. Notwithstanding anything in this Privacy Policy, you understand that by using such services you assume the risk that the Personal Information and other information provided by you in connection with such publicly available areas may be viewed and used by anyone for any number of purposes.

Additional Information For Certain U.S. Residents

Certain U.S. states require additional disclosures and provide users residing in such U.S. states with additional choices and rights. This section of the Privacy Policy only applies to individuals located in such U.S. states and where such U.S. state data protection laws apply to AppCard’s processing of your personal information.

Information We Collect

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers within the last twelve (12) months:

Category Examples and reasons to collecting this information Collected
A. Identifiers A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address.

The reason we collect this is to make sure all rewards coupons and offers are logged properly with your account and shall be made available across the different touch points.

We also use this information for the purposes set forth under “Use of Personal Information” below.

YES
B. Commercial Information Products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

The reason we collect this is to make sure the offers, rewards and coupons are relevant for you.

We also use this information for the purposes set forth under “Use of Personal Information” below.

YES
C. Internet or other similar network activity Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.

IP addresses, MAC Address, log files, login information, cookies, pixels, beacons, other unique online identifiers, and device and user activity information (e.g., search parameters, online activity such as date and time of accessing our websites, website addresses accessed, the length of website visit, and other usage data).

The reason we collect this is to ensure a better experience, simpler shopping with participating retailers and personalization.

We also use this information for the purposes set forth under “Use of Personal Information” below.

YES
D. Approximate Geolocation Data Based on IP Address and other general location identifiers that are not precise.

The reason we collect it, it so make sure we offer you reward only from the retailer you shop and offer shipment/delivery services from the closest store to you.

We also use this information for the purposes set forth under “Use of Personal Information” below.

YES
E. Sensitive Personal Information Only as set forth in the “Sensitive Personal Information” section above YES

 

Personal information does not include:

  • Publicly available information from government records.
  • De-identified or aggregated consumer information.

We obtain the categories of personal information listed above from the following categories of sources:

  • Directly from you through your use of the Services or communications with us.
  • Directly from our participating retailers or their agents. For example, from purchases made at their brick and mortar store and/or online that our clients provide to us related to the services for which they engage us.
  • Indirectly from our clients or their agents. For example, through information we collect from our clients in the course of providing services to them.
  • Directly and indirectly from activity on our AppCard Properties. For example, the AppCard in-lane terminal, the AppCard mobile app, coupons iframe submissions through our website portal or website usage details collected automatically.
  • From third-parties that interact with us in connection with the services we perform. For example, in store kiosk, eCommerce operators, social media when we perform our services.


Notice of Financial Incentive

If you sign up for and are a member of the AppCard Perks rewards program, please see our AppCard Perks Terms and Conditions for our Notice of Financial Incentive. Please note that if you request AppCard to delete your personal information, your AppCard Perks account, including, without limitation, all Perks and rewards, will be deleted and you will no longer be able to receive benefits through the AppCard Perks rewards program because we will not be able to identify you.

Use of Personal Information

We may use or disclose the personal information we collect for one or more of the following business purposes:

  • To fulfill or meet the reason for which the information is provided. For example, if you provide us with personal information in order for us to calculate and assign earned rewards, redeemed rewards, coupons and gifts at participating retail locations.
  • To facilitate your application to and use of the AppCard Credit Card and AppCard Smart Card as set forth in the “AppCard Perks & Payment Cards” section set forth above
  • To provide you with your rewards balance and digital coupons discounts eligibility.
  • To provide you with digital receipt upon completion of purchases at participating store.
  • To personalize your experience and make sure the offers and rewards presented are relevant for your next shopping trip.
  • To improve our offering and present its contents to you.
  • For testing, research, analysis and product development.
  • As necessary or appropriate to protect the rights, property or safety of us, our clients or others.
  • As permitted by you, to send you offers, reward and reminders either by text or emails on behalf of participating retailers where you shop
  • As described to you when collecting your personal information or as otherwise set forth in the respective US State privacy law.

We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice and obtaining your consent where required by applicable law.

Disclosing Personal Information

We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing its duties.

In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose:

  • Category A: Identifiers.
  • Category B: Commercial Information.
  • Category C: Internet or other similar network activity.
  • Category D: Geolocation data.
  • Category E: Sensitive Personal Information

We disclose your personal information for a business purpose to the following categories of third parties:

  • Participating retailers where you shop.
  • Third party integration required to perform our services.
  • Card issuing banks and their service providers (subject to the card issuing bank’s privacy notice) when you apply for an AppCard Credit Card or AppCard Smart Card.
  • Our third-party service providers and vendors, including, for example, our website management and hosting suppliers, fraud detection and other security providers, customer support providers, those handling the processing and delivery of mailings, cloud storage providers, marketing and advertising partners and service providers, website analytics providers, product installers and email service providers.
  • Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services you subscribed to.

Please note that we also disclose Category E: Sensitive Personal Information; but only to the card issuing banking partners (and their respective service providers) as further set forth in the “AppCard Perks and Payment Card” section of this Privacy Policy noted above, and our third-party service providers and vendors that facilitate your application for and use of the AppCard Credit Card and AppCard Smart Card, including, for example, our IT, security and fraud detection providers. We only disclose your sensitive personal information when you apply for an AppCard Credit Card or AppCard Smart Card for the purpose of facilitating your application as directed by you or for the performance of our agreement with you (and as reasonably expected in our performance), as required by applicable law, or with your consent. See the Sensitive Personal Information section of this Privacy Policy above for more information. For clarity, AppCard does not sell your sensitive personal information or share your personal information for purposes of targeted advertising.

In the preceding twelve (12) months, we have not sold any personal information, nor have we shared your personal information for purposes of cross-contextual behavioral advertising. If we do begin selling any personal information or sharing your personal information for purposes of cross-contextual behavioral advertising, we will inform you of such activities and this privacy policy will be updated to reflect that. Further, we do not use your personal information to profile you in furtherance of decisions that produce legal or significantly similar effects.

Your Rights and Choices

Applicable laws in your jurisdiction may grant you certain rights that are applicable to our processing of your personal information—subject to all applicable limitations, exemptions, or exceptions—regarding our collection and use of your personal information. These rights include, to the extent applicable and to the extent granted under applicable law:

  • The right to confirm whether personal information about you is processed and to access such personal information;
  • The right to request the disclosures of (1) what personal information has been collected; (2) the categories of sources from which the personal information was collected; (3) the business or commercial purpose for collection or selling personal information; (4) the categories of third parties with whom we share personal information; and (5) the specific pieces of personal information we have collected about you, also called data portability;
  • The right to request the deletion of your personal information that we have collected;
  • The right to request the correction of your personal information that we collected;
  • The right to not be discriminated against due to your exercise of your rights under applicable law. We do not discriminate against users for exercising the rights granted to them under applicable law.

The above rights are only exercisable by you where applicable law in the jurisdiction in which you reside actually grants you the right being exerted. When exercising your right to deletion (to the extent applicable), please identify the information that you wish to be deleted and whether you would like to delete your account from all AppCard account retailers or just a particular retailer. Please note that the exercising of your right to deletion will result in the deletion of the personal information that we have collected about you. This may result in our inability to further provide services to you in the future.

We do not use your personal information to profile you in furtherance of decisions that produce legal or significantly similar effects.

Exercising Your Rights

To exercise the rights described above only to the extent applicable law grants you such rights, please submit a verifiable consumer request to us by either:

Mail: AppCard Inc. 88 Pine St. Suite 1110 New York, NY, 10005
Calling: (800) 388-8433
email us: privacynotice@appcard.com
Visiting: clicking on this link.

 

Only you or a registered agent (if and only as permitted under applicable law) that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. If you have a registered agent act on your behalf, we have the right to authenticate such agent’s authority to act. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within the period of time required by applicable law. If we require more time, we will inform you of the reason and extension period in writing to the extent such extension is permitted under applicable law. If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily usable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

If we deny your request, you can appeal such denial by emailing privacyappeal@appcard.com. We will respond to any such appeal as may be required under applicable state privacy law.

Non-Discrimination

We will not discriminate against you for exercising any of your applicable rights. Unless permitted under applicable law, we will not:

  • Deny you goods or services.
  • Provide you a different level or quality of goods or services.
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Changes to Our Privacy Notice

We reserve the right to amend this Privacy Policy at our discretion and at any time. When we make changes to this Privacy Policy, we will notify you by email or through a notice on our website homepage.

Contact Information

If you have any questions or comments about this notice, our Privacy Statement, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under respective US states law, please do not hesitate to contact us at:

Website: appcard.com
Email: privacynotice@appcard.com
Postal Address: AppCard Inc.
Attn: 88 Pine St. Suite 1110 New York, NY 10005

 

Nevada Consumers: Nevada law gives Nevada consumers the right to request that a company not sell their personal information. This right applies even if their personal information is not currently being sold. If you are a Nevada consumer and wish to exercise this right, please submit your request by filling out the form after clicking on this link.

United States of America: By using the Services, you freely and specifically give us your consent to export your Personal Information to the USA and to store and use it in the USA as specified in this Privacy Policy. You understand that data stored in the USA may be subject to lawful requests by the courts or law enforcement authorities in the USA.

Amendment to the Privacy Policy.

We may amend this Privacy Policy from time to time. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used. If we make changes in the way we collect or use information, we will notify you by posting an announcement on the Services or sending you an email. A user is bound by any changes to the Privacy Policy when he or she uses the Services after such changes have been first posted.

If you have any questions or concerns regarding privacy using the Services, please send us a detailed message to legal@appcard.com or 88 Pine St. Suite 1110 New York, NY 10005. We will make every effort to resolve your concerns.

Effective Date: May 7, 2026